Competitive Intelligence

Competitive Intelligence

Use your competitor’s content to your own advantage

Solution overview: Competitive Intelligence

In a fast moving industry, you can’t afford not to stay up-to-date on what your competitors and media sources are talking about. But no one has the resources to track everyone, all the time. With Idio, you can benchmark your content strategy in real-time against your competitors and trade press at a granular level.


Coverage Analysis

Easily see how your content strategy and volume of publication compares to competitors and media sources over time


In-depth Topic Analysis

Understand the positioning competitors/media sources take when talking about a specific topic of interest


Demand Benchmarking

See what topics stand out to your competitors’ audience at a granular level

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