Idio can help you deliver more engaging customer experiences and drive marketing and sales performance through predictive intelligence.
You will learn how to:
Understand the unique interests and intent of each prospect and customer
Improve content effectiveness through predictive content strategy and personalization
Drive sales performance by passing digital intelligence to your relationship managers
Complete the form now and let’s start on the path towards an effective and seamless digital experience.
One-third of B2B marketers said improving their understanding of customers’ needs and interests and developing new assets were top content priorities in the next 12 months. New AI-based capabilities from companies like Demandbase, Idio, and Marketo will ease the burden because half of those experimenting will turn to machine learning to deliver better relevance and increase content volume production.
- Predictions 2018: Digital Disruption Is The New Normal For B2B Marketing (October 5, 2017)Lori Wizdo - VP, Principal Analyst of Forrester Research
The most valuable thing about Idio for my team is, the ability it has to do what no editor can ever do which is edit a personal reading list for each individual.
We had an average increase of 15% over the first 5 months after implementing Idio – that was in unique visitors, but also month on month we had a 9% average increase in interactions per user on the website.
Idio’s ability to derive and use interest profiles on our customers allows us to tailor our retargeting to each person and greatly improve advertising efficiency.
Great presentation materials and presenters.
Previous webinar attendeeCallidusCloud
Idio has provided our sales team with predictive intent data on their clients and prospects - data that we understand and trust. This allows us to serve
our clients better, and upsell relevant products effectively.