Competitive Intelligence for B2B Tech

Interview with Suki Fuller, Representative Partner at The Institute of Competitive Intelligence

“Competitive Intelligence for B2B Tech”

Suki Fuller is a Representative Partner at The Institute of Competitive Intelligence and founder of Miribure where she advises businesses from startups to MNCs and investors how better to mitigate risk and build resilience with the integration of intelligence into their core business process. Her areas of focus lie within agile competitive and emergent strategies for intelligence analysis.

In this episode of In The Know, we discuss:

  • Competitive intelligence tactics for B2B technology and asset management firms
  • Advances in real-time competitive intelligence software
  • Why content should be harnessed to glean competitive insights

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