Goodbye Irrelevant Marketing

Prospects constantly tell you their interests & intent, by the content they read. With idio you can understand & influence their journey, driving engagement & revenue.

How it Works 

 

1

Understand
Your Audience

Cross-channel content performance
Granular topic engagement drivers
Real-time customer interest profiles

2

Deliver
Relevant Content

Better engagement over all channels
Relevant 1-2-1 customer experiences
Measureable performance & ROI data

3

Convert
Leads to Customers

Marketing context fed into Salesforce
Relevant, real-time customer insight
No awkward, uninformed sales calls

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idio Insight:

Take The Guesswork Out
Of Your Content Marketing


idio Insight gives you real-time visibility on your customers’ &
prospects’ changing interests, showing you what to write about
next, where there are gaps in your content coverage & what
channels, campaigns & content topics are driving conversion.

Give Me Insight!

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idio Engage:


idio Engage automatically personalizes content for
every prospect based on their emerging interests. You
get increased engagement & conversion rates, while your
audience get a more consistent cross-channel experience.

Deliver Relevant, Personal
Content Experiences

Help Me Engage!

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idio for Salesforce:


idio for Salesforce automatically tells you the interests of each
individual prospect, based on their content choices & predicted
future activity. It's accompanied by content recommendations,
so you know what to say before you even pick up the phone.

Improve The Effectiveness
Of Your Sales Team

Boost My Sales!